The first handmade Italian shoe made with the help of a computer and special technology is being shown at the World AI Cannes Festival. It was created by Peron Shoes and EZ Lab in Padua, Italy.
Let’s look at all the information below.
- The AI ballerinas: a famous Italian artwork using blockchain technology.
- Trying new things, making new stuff, being clear about what we do, and taking care of the environment.
- The ability to track where Peron Shoes footwear comes from and goes using digital technology.
The AI ballerinas: a technology project from Italy using blockchain.
As expected, the Peron Shoes and EZ Lab are very good quality shoes that are made by hand in Italy. They are the result of a company that has a lot of experience making luxury brands.
However, what makes it special is where it comes from: it was created by a computer and verified using blockchain technology at every step of making it.
This amazing mix is at the center of the project called “First handmade shoe designed by AI”.
Peron Shoes, a shoe company with a long history, worked together with EZ Lab, a cutting-edge company that knows a lot about blockchain technology.
EZ Lab helps and protects things that are made in Italy through their Made in Block platform.
The project was introduced at a big event in France called the World AI Cannes Festival. Lots of people from all over the world came to see it.
At the booth from Veneto Region, they showed a pair of handmade ballet flats. These shoes were made based on a design created by a computer program.
This one can find out what people like to buy and recommend expensive things to buy.
The ballet shoes have a special tag that lets the buyer see the product information using their phone.
A digital passport uses artificial intelligence to give lots of details about how sustainable a product is, where it comes from, and the history of the company that made it.
Experimentation, creation, transparency and sustainability
Alberto Masenadore, who manages Peron Shoes, wants to make sure that the following is very important:
“These ballerinas are the first shoes designed by a computer for our brand Via della Paglia. ” Our clothes are worn by famous people at fancy events all over the world. With the help of EZ Lab, we wanted to use AI to get important information about what customers want, try out new designs, and make our production processes better and cheaper.
Alternatively, Massimo Morbiato, CEO and creator of EZ Lab, also says:
The Climate Digital Product Passport is a new tool that will be required in the European Union. It will change how brands and consumers communicate and trust each other. We want to help Italian companies with their digital growth. Our solutions help make products easier to track, stop companies from lying about being environmentally friendly, and encourage honesty and sustainability in the way products are made and distributed. The Peron Shoes project made the world’s first handmade shoe that uses both traditional skills and new technology.
The digital traceability of Peron Shoes footwear
Peron Shoes’ new idea comes from an earlier plan to turn the whole factory into tokens.
In reality, by putting special sensors in important places during production, every step of the process is tracked on the blockchain using the Made in Block platform.
You can easily get lots of information because of the NFC tag in the sole.
This method makes sure that we can track where the product came from and that it’s real. It also makes sure that the materials used to make it won’t run out.
The paint, leather, and sole are approved by the Leather Working Group. Moreover, the NFC tag is linked to an NFT (Non Fungible Token), which acts as a digital copy of each pair of shoes and keeps track of its unique history.
Most sales will happen online and in virtual reality, bringing together new technology and expert craftsmanship.